Top 10 Most Popular Social Media Platforms
Social Media Platforms
The combined user base of the three most widely used social media platforms worldwide exceeds 7.5 billion. The most widely used social media networks in 2024 are listed here.
You should begin your marketing efforts by concentrating on the social media platforms where the majority of your target audience is present, considering the increasing penetration and usage of social media these days. You must ascertain which social media network has the biggest user base in order to accomplish that.
Janet Jackson Digital for SEO, social media and content marketing.
Social media rankings: important conclusions
- With about 3.1 billion users globally as of April 2024, Facebook is the most popular social media site in terms of user numbers.
- Meta is the owner of four of the top ten social media networks. Facebook Messenger, Instagram, WhatsApp, and Facebook are these.
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Popular social networking sites, according by quantity of individuals who are actively using them
platform for social media
Number of users worldwide (as of April 2024)
- 1. Facebook
- 2. YouTube
- 3. Instagram
- 3. WhatsApp
- 4. TikTok
- 5. WeChat
- 7. Facebook Messenger
- 8. Telegram
- 9. Snapchat
- 10 .Douyin
- 3,065 million
- 2,504 million
- 2,000 million
- 2,000 million
- 1,582 million
- 1,343 million
- 1,010 million
- 900 million
- 800 million
- 755 million
In 2024, which social media network will have the most users?
FaceBook With 3.07 billion active users, Facebook is expected to be the most popular social media network in 2024, according to the most recent research. This indicates that among the projected 5.17 billion social media users worldwide, around three out of every five are frequent Facebook users.
Facebook’s social media ranking and statistics speak for itself. IIt is one of the apps that consumers use the most frequently and the social media marketing with the most active user base. The Facebook app is used by 19 hours and 27 minutes a month by Android users worldwide.
YouTube comes in second place among the most popular social media sites in 2024, with slightly over 2.5 billion active users, or 81.7% of Facebook’s user base.
Getting your video seen may seem impossible, considering that 500 hours of videos are published to YouTube every minute worldwide.
With two billion active users apiece, Instagram and WhatsApp rank third and fourth in terms of popularity among social media networks.
TikTok and WeChat, the Chinese counterpart of WhatsApp, rank lower on the list with 1.58 billion and 1.34 billion users worldwide, respectively. Only these six social networks have more than one billion active members globally.
With 1.01 billion users globally, Facebook Messenger, another company owned by Meta, comes in second to WeChat. Meta’s supremacy is evident in this social media rating. Facebook, WhatsApp, Instagram, Facebook Messenger, and Facebook are its entities, accounting for over half of the seven most popular social media sites.
Next on the list with 900 million users globally is Telegram, one of the most popular messaging apps. The remaining two most popular social media platforms are Douyin, the Chinese equivalent of TikTok, and Snapchat, with 800 million and 755 million active users, respectively.
FAQ for Well-Known Social Media Sites
What trends in social media are we likely to see in 2024?
- Augmented Reality: Augmented Reality: In 2024, augmented reality (AR) will remain a significant trend as more companies and organizations use it to interact with their clientele on social media.
- Video Content: In 2024, more companies will continue to produce interesting and interactive videos for their social media platforms, keeping video content as a major trend.
- Chatbots : More companies and organizations will use chatbots to answer client inquiries and offer assistance as they grow in popularity.
- Social Shopping : As companies use social media to promote their goods and services and let customers make purchases straight from their accounts, social shopping will likewise grow in popularity.
- Influencer Marketing : In 2024, influencers’ reach and authority will be leveraged by businesses to promote their goods and services, making influencer marketing an even more potent weapon.
- Social Media Advertising: As companies target particular audiences with ads catered to their interests, social media advertising will be a crucial component of any social media strategy in 2024.
Which social media site is most effective for 2024 marketing?
That is dependent upon the kind of marketing you intend to undertake and the demographics of your target market. Generally speaking, Facebook, Instagram, X (Twitter), and YouTube are predicted to be the most widely used social media platforms for marketing in 2024.
Which big social media network will emerge next?
Given how fast and unexpectedly the popularity of various sites can fluctuate, it is difficult to forecast what social media tools will become the next big thing. TikTok, Vero, and MeWe are a few possible competitors that are gaining popularity, though.
Which social media network is the busiest in 2024?
It is hard to forecast which social media network will have the most volume of activity in 2024. However, Facebook, Instagram, Twitter, YouTube, TikTok, and other social media platforms were among the most popular in 2024.
My name is Janet Jackson Seo and I work as a SEO Expert. I appreciate the process of developing an innovative approach and employing logic, particularly when it concerns future studies and SEO optimization. As an SEO expert I have known how to set up SEO campaigns fully and how to monitor their achievements.
